Front Range Color Printing

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Home Information File Standards Mailing List Protocols

U.S. Postcard Standards

The most important rules in regards to a postal mailing is that there is a 3.75 “x2.125″ blank space from the bottom right hand corner. No information should be included in this side of the piece. Any logos, graphics, or screens will cause the mailer to be kicked back and additional postage charges will apply. Also, it is recommended to leave 5/8″ of an inch from the bottom for routing information. If your job has information in that area, there is a good chance that the postal office will cover it up with a label to help it go through the system.

Larger postcards will follow the same guidelines:

  • 3.75 “x2.125″ of blank space from the bottom right hand corner.
  • 5/8″ of blank space across the bottom of the card.

Classes of Mail

First Class 4×6 Postcard:

4×6 postcards are mailed first class by default. Because of the size and easy sorting the United States Postal Service offers lower rate than regular mail. It is usually delivered between 1-4 business days nationally. If the address is undeliverable, the post office will return the postcard to you. The largest size to take advantage of the first class postage discount is 4.25″x6″.

First Class Mail(Letters & Postcards larger than 4″x6″):

5″x7″, 6″x9″, and 6″x11″ postcards, and brochures can be sent using First Class Mail. This service is the fastest offered within discount mail. Again, the delivery for any first class mailers is 1-4 days and return service if the address is undeliverable is included in a first class mailing.

Standard Mail (Presort):

Standard Mail usually takes 1-10 days to reach customers. A minimum of 200 pieces must be mailed and pieces can weigh up to 3.5 ounces. This is the most cost effective way to mail a piece. Return service is not included in Standard Rate mailings.

Other Mailing Information

CASS Certification:

Coding Accuracy Support System (CASS) adds Zip+4 codes to your mailing list wherever possible. We also add postal barcodes to your mail pieces and remove duplicates or non-deliverable addresses. This service is standard for all of our mailings assuring that your mailing list is properly sorted before it is mailed.

Addressing:

The only text allowed in the address space is the mailing stamp or indicia and the recipient’s address. USPS automation does not read graphics, screens or other designs.

 
155 E Boardwalk Drive Suite 400
Fort Collins, CO 80525
970-226-3311
Fax: 970-377-0352
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Toll Free: (877) 826-3311

 

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